mrM - margo rosenberg MARKETING
     
Overview
Marketing Health Check
Partner Marketing
Interim Management
Web Workout
Copywriting
 

Overview

 
Marketing Health Check

Marketing Health Check assesses where the marketing resources can best be deployed for maximum effect. It can range from a two-hour session to a one-day workshop.

   
 
Partner Marketing

How marketing alliances can make a greater impact on business development. By co-ordinating their marketing, two businesses make the same resources work harder.

   
 
Interim management

Interim management provides a marketing expert for a limited period. This amounts to having an additional member of the management team at a fraction of the cost of a full-timer.

   
 
Web Workout

Web workout audits a website. Is it clearly explaining what the company offers and where it has the edge over its competitors? Is it succeeding as an extra channel to market?

   
 
Copywriting

Copywriting provides words for any purpose, including web pages, brochures, newsletters and case studies. All will be perfectly attuned to the target reader.

   
   

Even some of the best-run companies make an elementary and expensive mistake. They believe their marketing impact is limited by the size of their marketing budget. False! Most businesses could make their marketing money work harder. New ideas are usually more effective than new money.

What if..?

Yet new thinking about marketing is something many companies fail to make time for. Usually it's because managers are too busy for the "What if?" thinking that could enable them to connect with more customers.

MRM provides any size of firm with marketing thinking power. The input could be one-off advice, regular consultancy on a retainer, or the delivery of a complete campaign.

Marketing appraisal

The founder, Margo Rosenberg, gives every project personal attention. In a structured exploratory meeting, she appraises the company, its products or services and its objectives. Then she devises solutions to fit the firm's needs and budget.

Typical ways in which MRM enables a company to tune up its marketing include:

  • advising on product positioning for a particular vertical sector;
  • defining the firm's competitive advantages in a crowded market;
  • selecting business partners who will broaden its market reach;
  • identifying the market segments where it stands most chance of success.

 

Contact MRM for new ideas that can be relied on to bring new business.